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GEO Intelligence

GEO Intelligence
for B2B.

Where the buyer committee has 6 people and the sales cycle is 6 months.

avg industry GEO score

41/100

avg ROAS

2.4x

B2B marketing is fundamentally a trust and visibility problem. You need to appear credible and authoritative across every touchpoint in a long, multi-stakeholder buying journey. AI search is rapidly becoming where B2B buyers start that journey — they ask ChatGPT for vendor recommendations before they open LinkedIn or Google.

key benchmarks

73%

of B2B buyers consult AI assistants during vendor research

Source: Forrester B2B Buying Study 2026

27

average touchpoints before a B2B purchase decision

Source: LinkedIn B2B Institute 2025

41/100

average GEO score for B2B companies

Source: Plexrio Benchmark 2026

28%

reduction in LinkedIn CPL with AI budget optimization

Source: Plexrio Customer Data

top channels

01LinkedIn Ads
02Content / SEO
03Google Ads
04AI Search
05Email / Nurture

top challenges

Multi-touch attribution across 6+ touchpoints and 6+ months
LinkedIn CPCs are high — optimization requires good data
AI search is where B2B buyers research vendors but most brands are invisible there
Content marketing ROI is notoriously hard to measure
Creative that works for awareness doesn't work for demand generation

how plexrio helps

Built for B2B teams.

01

GEO Intelligence

track how your brand appears when B2B buyers ask AI assistants for vendor recommendations in your category

02

Attribution OS

stitch the full B2B journey including AI search referrals, dark social, and multi-touch sequences

03

Budget Brain

optimize LinkedIn spend continuously, not quarterly, to reduce CPL while maintaining lead quality

04

Campaign Autopilot

launch ABM campaigns, event promotion, and competitive displacement campaigns in minutes

05

Creative Engine

generate and test messaging for different buyer personas and stages of the funnel

where B2B stands vs other industries

Fintech
51/100
Marketing Agencies
44/100
B2B SaaS
44/100
★ B2B
41/100
SaaS
38/100
E-commerce
29/100
* check your GEO score free

Where does your B2B brand
rank in AI search?

Get your GEO score in 24 hours. See exactly how ChatGPT, Claude, and Gemini describe your brand.

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